Pioneer spirit

Jeremy Jones has been a bright star on the snowboarding scene for more than 20 years. As a true pioneer of the sport, leading the way with a new way of accessing the mountains with snowboards and working with mother nature, today he’s more relevant than ever. Thirteen years after he founded Protect Our Winters, …

Olympic expectations

Have fun, ski well and ski smart. No one could possibly disagree with Sarah Höfflin’s ideas and approach to skiing. Although most of us may not be as conscious of it, it is certainly what we are all trying to achieve when we are out on the slopes, especially as it will come with various …

The power of the turn

Skiing every single day in the winter, whatever the weather and regardless of the conditions is Marcus Caston’s thing; from the first November snowfalls in his home state, Utah, all the way through to his annual Icelandic grande finale in May. He tends not to stop there though, he packs his bags and points he …

Fabio Wibmer_ Making a pioneer

Fabio Wibmer is a bike pioneer. It is a simple and unquestionable fact. Watch any of his films and it’s easy to understand why. Although a viewer will be left with a curious sense of awe and disbelief, the facts are there, plain for all to see. He is able to imagine and do things …

Inspired by_ Bex Baraona x GMBN

Dealing with concussion It’s rare to finish a day on a mountain bike and not be grinning from ear to ear. It is a sport that revolves around positive feelings. Of course, as part of the enjoyment comes with finding individual limits and testing skill levels, it’s natural that accidents happen. Luckily most riders will …

Take in the sights

When you take a step back, the world almost seems too vast to comprehend. There is so much of it, how is it possible to take it all in? Like the voracious reader, burning the candle at both ends, flipping page after page in an attempt to absorb as much of the world’s great thinking, …

Make or break from dawn to dusk

When the alarm goes off it’s always too early. The temptation is to reach for the snoooooze button, just to squeeze out those extra five minutes under a warm cosy duvet, snuggled up to an obedient pillow, convinced that those glorious five minutes will make or break the day ahead. The irony is more often …

Complement each other

Our lives are full of examples where a single thing can be complemented, becoming even better. The simple equation where one plus one makes two no longer applies, instead it makes three. Marriage and relationships could be the purest example of two pieces coming together to enhance the whole. Equally, from dawn to dusk, there …

The American Downhiller_ A Historical Bond

Over the years American Downhiller’s have created history and built a reputation as fearsome competitors. The ‘American Downhiller’ mission is to empower young ski racers and create a speed-skiing platform for future generations. Supported by the best current and former downhill ski racers and coaches, as well as the most advanced ski technology and safety from POC, …

Set them off in their Trax

Each new generation benefits from technological advances that older generations, who may not have the advantage of growing up with these new habits, tend to scoff at. Grumblings of ‘back in my day’ or ‘they have it so easy these days’ are never far away. Built on a perception that younger souls will never benefit …