Alex Armstrong_ Simple is complex

Images by Jordan Boratynec A moment can be taken at face value as a particular etch in time. But what if you considered every moment that came before it as one that led and prepared you for the one you’re in now? I thought a lot about this as I put one foot in front …

Pioneer spirit

Jeremy Jones has been a bright star on the snowboarding scene for more than 20 years. As a true pioneer of the sport, leading the way with a new way of accessing the mountains with snowboards and working with mother nature, today he’s more relevant than ever. Thirteen years after he founded Protect Our Winters, …

Olympic expectations

Have fun, ski well and ski smart. No one could possibly disagree with Sarah Höfflin’s ideas and approach to skiing. Although most of us may not be as conscious of it, it is certainly what we are all trying to achieve when we are out on the slopes, especially as it will come with various …

The power of the turn

Skiing every single day in the winter, whatever the weather and regardless of the conditions is Marcus Caston’s thing; from the first November snowfalls in his home state, Utah, all the way through to his annual Icelandic grande finale in May. He tends not to stop there though, he packs his bags and points he …

The American Downhiller_ A Historical Bond

Over the years American Downhiller’s have created history and built a reputation as fearsome competitors. The ‘American Downhiller’ mission is to empower young ski racers and create a speed-skiing platform for future generations. Supported by the best current and former downhill ski racers and coaches, as well as the most advanced ski technology and safety from POC, …

Set them off in their Trax

Each new generation benefits from technological advances that older generations, who may not have the advantage of growing up with these new habits, tend to scoff at. Grumblings of ‘back in my day’ or ‘they have it so easy these days’ are never far away. Built on a perception that younger souls will never benefit …

Hedvig Wessel_ Leap into the known

It’s hard to put yourself in the shoes of an elite athlete. And it’s especially hard when the chosen sport is as physically, mentally and technically demanding as mogul skiing, which often resembles high speed organized chaos, with backflips thrown in for good measure. Hedvig Wessel, as one of the world’s leading mogul skiers, representing …

Kristofer Turdell_ Seeing is believing

Whether you’re watching Kristofer Turdell live from a crisp, snowy mountainside or online in the comfort of a warm cozy sofa, one thing is always the same; a jaw-dropping sense of awe. There is a myriad of skiing talent around the globe, some focused on competitions, others on capturing adventures, all of whom serve up …

KM:DAYS_ Inspired by the inspired

It takes something truly special to stand out in life’s constantly updated feed: we all search for a personal connection with our sources of inspiration. Right now, there are two women doing something different; something inspiring; something that connects. Kajsa Larsson and Malou Peterson show their technical ability and the pure thrill of being in …

Speed with peace of mind

The sports world is littered with athletes whose accents may not chime with the flag they stand below. It’s not uncommon to hear about athletes who have chosen to sing a different national anthem and represent a country in competition based on other reasons than birth alone; sometimes it’s residence, a long forgotten grandparent or …